After months of conversation and behind-the-scenes work, Emporia now has a new city logo.
The city unveiled the new-look logo Monday, a departure from the logo in place for nearly 15 years that resembled the “Kansas: As Big As You Think” tourism campaign from 2005.
The city used two avenues for gaining logo designs, asking artists to submit finished ideas through designcrowd.com or the city’s website through a separate Request for Qualification process. Over 40 designs were submitted through the crowdsourcing option, but the city chose a logo designed by Lot & Ilk for $5,000.
The stylized E has several components with meanings attached:
*The star at the top of the letter represents veterans and Emporia’s status as the founding city of Veterans Day.
*The bottom of the E represents the Flint Hills and Emporia’s longstanding moniker of “Front Porch of the Flint Hills.”
*The two stripes in the middle of the E represent the Cottonwood and Neosho Rivers.
*The top half of the E is designed to represent the future.
More information about the logo is online at lotandilk.com/emporia.
Graphics courtesy City of Emporia and Lot & Ilk
